VP, Integrated Investment
New York, NY 
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Posted 5 days ago
Job Description
VP, Integrated Investment
Location: New York, New York, United States
Office: New York
Agency: UM - United States
Ref#: 6022

Business Overview

UM is a global media agency committed to Futureproofing our clients' businesses. We leverage the transformational power of rich business analytics and real-time intelligence to maximize growth and activate the full consumer journey across content and connections. As the leading global media network in IPG Mediabrands, UM operates in over 100 countries, with more than 3,000 people innovating on a roster of global clients including Accenture, American Express, GoPro, Johnson & Johnson, Levi Strauss & Co, Mattel, Sony, and Spotify. UM is globally headquartered in New York, with North American offices in San Francisco, Los Angeles, Dallas, Chicago, Birmingham, Detroit, Montreal, and Toronto.

At UM, we know our employees are our greatest asset. We are committed to fostering a culture rooted in Diversity, Equity & Belonging, where everyone feels they belong, and their contributions are valued. We prioritize personal and professional growth, encourage an entrepreneurial spirit to pursue passion projects, and celebrate our people and community with moments of joy and spontaneity. Our leadership is dedicated to building a culture of care that permeates every element of the company from work flexibility to career planning to regular talent reviews, and more. Our DNA, for UM, helps guide us in all that we do:

Fearless: We bring our authentic selves to work and put our whole selves into the work
Optimistic: We approach challenges with empathy and curiosity, infusing joy into everything we do
Relentless: We're unwavering in our pursuit of the right solution, eager to reimagine what's possible
Unified: We band together to accomplish what we could not otherwise do alone
Masterful: We're constantly growing in our craft, setting new standards for our industry and our world

We are proud to be named an AdAge Best Place to Work several times over, a Top Workplace in the US by Great Places to Work, a top 10 FORTUNE 2022 Best Workplaces in Advertising & Marketing and She Runs It's 2021 Outstanding Company for Working Mothers. But feedback is most meaningful when it comes from our own people: over 90% of our employees say the agency is a great place to work and 95% say they are proud to work at UM.

Position Overview

The position will oversee the partnership strategy and go-to-market approach for digital power partners including Google and Meta. Candidate will be accountable for the operational excellence across the business and ensuring compliance to SLAs. The candidate should be well-versed in all of the digital channels and able to articulate the role of each channel and how they are able to bring a client's strategy to life and meet client's business objectives. By using their extensive digital landscape knowledge, performance of past campaigns, and research, the candidate should have the ability to justify investment recommendations, develop learning agendas and drive innovation.

Responsibilities

  • Direct communication with clients for all marketplace intelligence, negotiations, and partnership needs
  • Collaboration with programmatic, social and search disciplines to deliver holistic solutions
  • Oversee the development and execution of go to market strategy, recommendations and learning agendas
  • Lead brand safety workstream across all channels with a deep understanding of IAS
  • Identify and present new and emerging partners and opportunities in the marketplace
  • Oversee operational excellence and accuracy with deal stewardship

Required Skills and Experience

  • Proven ability to interpret and analyze data to inform go-to-market strategies; strong ability to translate data into well-articulated ideas
  • Strong marketplace relationships with senior salespeople at major media companies
  • Creative approach to defining deal terms including pricing models and value based on client objectives
  • Proven track record with client relations and growing existing business
  • Knowledge of buying, planning, client presentation and reporting

Desired Skills and Experience

  • Demonstrated critical thinking and problem-solving abilities
  • High level of comfort presenting to clients and internal team members
  • Ability to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure
  • Detailed awareness of client business issues, industry trends, consumer trends, promotional resources, market status, and competition
We See You

At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community.

We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed.

We See You at IPG Mediabrands.

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days.

We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award.

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee's/applicant's skill set, level of experience, and qualifications.

Employment Transparency

It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email .

About IPG Mediabrands

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world's most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at .

Salary Range
$150,000-$160,000 USD

 

Job Summary
Company
Start Date
As soon as possible
Employment Term and Type
Regular, Full Time
Salary and Benefits
$150,000-$160,000
Required Experience
Open
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